Lawns are big business. With lawn care raking in over $30 billion annually in the United States alone, the pressure to have and maintain a lawn is ever-present. To understand some of the psyche around lawns in America, I turned to Betsy Breyer, a PhD student at the University of Illinois. Betsy is a social scientist who's research is currently focusing on the sociocultural aspects of our obsession with lawns. This is a complex issue that I have been stewing over for some time. I wanted to give the lawn the right kind of coverage and speaking with Betsy was a wonderful way to do just that. I hope you find this conversation as interesting as I do.
Music by Moneycat